Join business and professional women from throughout the region at the second annual all-day educational conference for women and presented by women – Elements for Excellence – offered by the Cranberry Country Chamber of Commerce with the generous support of Ocean Spray. The Conference Center at Massasoit, located near the main campus of Massasoit Community College in Brockton, is the site for the March 18, 2008 conference.
Kickoff speaker Mary Ellen Rinaldi is a professional speaker and workshop presenter who blends stand-up comedy with a motivational message that results in thought-provoking hilarity. Mary Ellen will be followed by your choice of three workshops from 12 subject areas that address an array of professional and personal development topics. A special Women's Wellness Expo will be offered during lunch, followed by a panel comprised of some of the region's most prominent women.
An end-of-the-day wine and cheese reception will offer networking opportunities.The cost of the event includes all meals, gift bags, door prizes and free, convenient parking. Please register by March 3, 2008.
MORNING SESSION:
8:30-9:00 AM
Welcome Keynote Address by Mary Ellen Rinaldi
 Mary Ellen is a professional speaker and workshop presenter who blends stand-up comedy with a motivational message that results in thought-provoking hilarity. Her years as a top-performing sales executive by day and sought-after stand-up comedienne by night have uniquely qualified her to challenge us out of our comfort zones while making us want more. In addition to delivering keynote presentations and workshops, Mary Ellen works individually with clients of Peeler Associates who want to increase their sales leadership or speaking presence. She is an active member of Toastmasters International.
9:10-10:10 AM
BREAKOUT SESSION I
1) Leadership: The Driving Forces: This session will show us that leadership is truly an “inside-out” affair. Why can two women learn the same leadership “skills” and one be successful while the other flounders? Learn about the habitual thoughts and patterns of action that drive us all.
Marie Peeler, leadership coach, principal of Peeler Associates
2) Multigenerational Workforce: We Can All Play In the Same Sandbox: What workforce trends are shaping your company's future culture, regardless of the size of your enterprise? One significant trend is that the workforce will be comprised of four very different generations, working side-by-side, which will create more complex challenges for organizations. This workshop will help you understand these generational differences, the challenges they present for employers, and offer concrete suggestions on how to design creative solutions to give you a competitive advantage in recruiting, retaining and motivating talent.
Kari Heistad, acting diversity officer, Ocean Spray Cranberries, Inc., founder and CEO, Culture Coach International
3) Seven Things That Every Savvy Woman Needs to Know to be Wealthy: Women are earning and spending more than ever before. Women are making the majority of financial decisions. Yet, all too often, women are afraid of money matters. Well, no more! Through this discussion, we will cover simple steps to motivate and inspire you about your money. You will feel empowered about your financial future and what it takes to create wealth.
Paula Harris, co-founder and principal, WH Cornerstone Investments
4) Bringing Joy and Passion to Your Work: Learn how to transform yourself and your workplace by incorporating love, light and laughter into all you do. This workshop will teach you how to find passion and joy in your work again with these simple techniques.
Linda Joy, publisher of Aspire Magazine
10:15-10:25 AM
NETWORKING BREAK
10:25-11:25 AM
BREAKOUT SESSION II
5) Five Ways to Improve Your Profits: Learn to develop a step-by-step marketing plan that increases your profits and frees up your time for other activities. By modestly turning up the activity in five areas of your business, you can increase your present profits by 46 percent and your bottom line by 61 percent. This is a valuable exercise, whether you are in business for yourself or have responsibility and accountability for your company's financial results.
Valerie Glynn, principal, ActionCOACH
6) Mentors: How Valuable Are They?: Advance your career and improve your performance at work. One of the most valuable assets your career can have is a good mentor. Mentors willingly share their expertise and knowledge, provide guidance and insight, and set high expectations for performance. Learn more about the value of a mentor, qualities of a good mentor and how to create a mutually rewarding mentoring relationship.
Sheila Whitaker, principal and founder, Breakingthru
7) The “Why” and “How to” of Networking: Overcome your fears of facing a room full of strangers by understanding why you network, how to confidently “work the room,” and how to overcome your resistance to making that follow-up call. Learn the Kintish method of how to prepare yourself mentally for a networking event; how to approach and read two-, three- and four-person groups; and how to enter and exit short network conversations gracefully. Tip sheet and practice session are included.
Louise Howard, Workforce Business Developer
Massasoit Community College
8) Enhancing Your Company's Public Image: By learning how to strategically build media relations and marketing efforts, participants will improve their understanding of enhancing their company's presence in the community as well as the marketplace.
Eva Gaffney, director of marketing and publications
Bridgewater State College
AFTERNOON SESSION:
11:30-12:30 PM
BREAKOUT SESSION III
9) Leadership and Communication: Use communication as the cornerstone of your leadership style. Can you be a great leader if you are not a good communicator? If you are a good communicator, are you automatically a great leader?
Barbara Hassan, senior vice president customer service, National Grid
10) Understanding the Global Marketplace: Discover the importance of developing strategies that promote personal and professional success in our increasingly global marketplace.
Andrea Garr-Barnes, director, Center for Multicultural Affairs
Bridgewater State College
11) The Language of Customer Service: Remember the old adage, “It's not what you say, it's how you say it.”? Learn ways to create pleasant and profitable interactions with your customers, and you will also learn the words to use and the words to lose – all to create great customer service experiences for you AND your customers. Learn what customers hear when you talk with them, and how to overcome their resistance to working with you to resolve problems. There will be handouts and time for practicing what you learn.
Susan Rooks, the Grammar Goddess
12) How Women can Flourish in a Non-Traditional Role: Women often wonder if they can be successful in careers that, traditionally, are dominated by men. In her position, June is responsible for customer service, logistics and planning. She will share her story and provide you with the knowledge and inspiration you need to embark on a non-traditional career path.
June Youngs, director of supply chain, Ocean Spray Cranberries, Inc.
12:30-2:00 PM
LUNCH AND WOMEN'S WELLNESS EXPO
2:00-3:00 PM
ENTREPRENEURSHIP ROUNDTABLE
Sponsored by The Community Bank
Cindy Colby
Co-owner
Hollyberries Country Gifts
Cindy left her 15-year career in the stock transfer business to open a home décor retail store in downtown Middleborough. When leaving the corporate world, she took with her strong business, marketing and organizational skills to launch a successful business with her husband, Frank. Now entering its fifth year, Hollyberries has received the 2004 New Business of the Year Award from the Cranberry Country Chamber of Commerce and the 2006 Visual Display Award from the Massachusetts Retailers Association.
Donna Jeffers
President, Owner
Edgewood Trust, Hiller Farms and Canneberges Becancour, LLC
Donna has started four U.S. agriculture and food companies and two Canadian companies. She served for 22 years in human services, including the Commission of Children's Services in Pennsylvania and as Deputy Secretary Executive Office of Human Services in Massachusetts. Donna is the first and only woman to serve as president of the Cape Cod Cranberry Growers' Association Board of Directors in its 120-year history. She has a Bachelor of Arts from Connecticut College, Fellow at Harvard Law School, MGA from the University of Pennsylvania, MBA from Boston College and the Wharton Business School Advanced Leadership Training.
Jane Lundquist
Executive Vice President of Retail Banking and Corporate Marketing
Rockland Trust
Jane oversees corporate marketing, the branch network, call center, deposit operations and the home equity lending department at Rockland Trust, the largest independent publicly owned bank in Massachusetts. Prior to joining Rockland Trust in 2004, she was president and chief operating officer of Cambridgeport Bank, which doubled in size in five years under her leadership. In 2003, Boston Magazine recognized Jane as one of Boston's “100 Most Influential Women.” She holds an MBA from the University of Virginia and a Bachelor of Science in business administration and accounting from the University of North Carolina at Chapel Hill.
Moderated by Sheryl Walsh
Vice President Retail Sales and Banking
The Community Bank
Sheryl is a senior-level financial services professional with more than 20 years of sales and operational management experience. Previously, she was senior vice president of Cape Cod Bank and Trust. A longtime resident of Cape Cod, she is deeply committed to her community. Her local affiliations have included Cape Cod Child Care Development Board of Directors, Chatham Chamber of Commerce, Hyannis Area Chamber of Commerce and Main Street Waterfront Association in Hyannis. She was awarded the 2006 JFK Jr. Citizenship Award presented by the Hyannis Area Chamber of Commerce.
3 PM
SPONSOR RECOGNITION AND RAFFLE DRAWING
3:15-4:00 PM
WINE AND CHEESE RECEPTION
|
|
CONFERENCE AT-A-GLANCE
8:00-8:30 AM
Registration, Networking, Breakfast
8:30-9:00 AM
Welcome: Jean Scarborough, President Cranberry Country Chamber of Commerce
Kickoff: Mary Ellen Rinaldi
“Ready or Not”
9:10-10:10 AM
Breakout Session I (choice of 4)
10:15-10:25 AM
Networking break (refresh beverages)
10:25-11:25 AM
Breakout Session II (Choice of 4)
11:30-12:30 PM
Breakout Session III (Choice of 4)
12:30-2 PM
Lunch and Women's Wellness Expo
2:00-3:00 PM
Entrepreneurship Roundtable
3:00 PM
Sponsor recognition and raffle drawing
3:15-4:00 PM
Wine and cheese reception
Tuesday March 18, 2008
at the Conference Center at Massasoit
|
